Travelling without moving initiative launches in Germany offering visitors a virtual holiday in Hannover through 360-degree digital tours.
Everyone can now take virtual tours of Hannover, situated on the River Liene in Germany without having to leave home. The city, famous for its annual Oktoberfest is also home to the Maschsee manmade lake, The Royal House of Herrenhausen Gardens, Marienburg Castle, the Old Town and the New Town Hall, all of which are included in the virtual 360-degree tours.
The initiative has been launched by Hannover Marketing and Tourism GmbH (HMTG) with the aim to attract virtual and future visitors to the city.
“Now that people must spend most of their time at home, we just want to bring the vacation into your living room,” said Hans Christian Nolte, Managing Director, HMTG. “Hannover fans can take a digital tour with their mobile phone, tablet or PC and make plans for when the current measures have passed. We look forward to welcoming guests in person again soon.”
The camera work of the virtual reality tours, including that of Hannover Adventure Zoo is hoped to give viewers a new experience of known and unknown locations whilst adding a special poignancy to the sights.
In total there are 46 virtual visits across the city of Hannover and 24 more across the region.
The nearby Deister Hills are a popular attraction for visitors wishing to hike or mountain bike through the woodland hills known for their wildlife and historic relics. Steinhuder Meer is also a popular location for walking, biking and water sports.
Online, Visit Hannover has reached approximately 350,000 visitors so far and HMTG also have the Hannover Tourism Facebook page. The initiative is also participating in the #closedbutopen campaign, formed to provide virtual visits to places that are currently closed.
As marketing initiatives expand into different travel markets visitors in England, Belgium, Holland, Denmark, Austria, Switzerland and Spain will also see the campaign.
Visit Jacksonville are also inviting guests to visit them through their virtual experience hub.